Proactive driver safety functions are becoming more advanced as we get closer to autonomous driving. For example, Driveri is a dash camera that uses A.I. to monitor real-time road conditions to provide driving suggestions. The company partnered with fleets and commercial drivers to monitor driving behavior and also to teach people how to be better drivers. Vehicle manufacturers will continue to implement and tout active safety features as a way to drive consumer sales. The development cycles of car manufacturers will move faster than the historic 10-year cycles, as platforms become increasingly software-driven.