The Future Today Institute prepares
leaders and their organizations for
deep uncertainty and complex futures.

We are trusted advisors to some of the
world's most-admired companies.


We answer your most challenging questions using strategic foresight.The Future Today Institute offers advisory services, workshops, speeches and lectures, bespoke research and foresight coaching for leaders and teams.

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What Is A Futurist?

What is a futurist? You may be wondering what, exactly, a futurist is. Don’t worry—you’re not alone. A futurist is someone who models next-order outcomes using a broad spectrum of weak signals, strong signals, trends, and other factors. Futurists work in an interdisciplinary field combining hard sciences (mathematics, engineering, sciences, technology), social sciences (game theory, economics, cultural anthropology) and other fields, such as design, philosophy and management theory. Futurists do not make predictions. They make projections in order to create a state of readiness, to determine strategic actions, to aid in decision-making, to build long-range plans, or to simply imagine alternate future states.

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